The world will soon move from mobile-first to mobile-only, well almost. It is estimated that over 52% of website traffic comes from mobile devices, surpassing desktop and other devices by leaps and bounds. It is not just important to have a mobile-friendly website, but a website that offers high functionality from these pocket devices. Missing out on optimizing your website for mobile can imply losing out on traffic and ultimately losing out on sales.
Google also suggests optimizing your website to ensure that the SEO experience is smooth and your site offers a seamless user experience, thereby enhancing your rankings and efficacy. A quick Google Mobile-Friendly Test can highlight the gaps by a quick URL check, and let you know how mobile-friendly your website truly is.
WHY OPTIMIZE YOUR WEBSITE FOR MOBILE?
- Enhanced user experience
- Improve site performance
- Improve site speed
- Increase revenue
HOW TO OPTIMIZE YOUR WEBSITE FOR MOBILE?
- Hire experts
Optimizing a WordPress website for mobile can be a daunting task if you are someone who is not as well-versed with technology. Hiring experts to optimize your website will enable them to scrutinize your website and figure out the best possible measures to take in order to get your site up to speed for mobile.
- Use a responsive website theme
There is a multitude of responsive website themes that one can use. They easily adapt to various devices reducing the hassles. Since smartphones are prepared to replace desktops in everyday use, responsive themes make for the best choice for mobile optimization.
- Minimize graphics
When your site is crowded with heavy graphics, the website is bound to be slow and less prepared to wow your visitors. Minimize the graphics and even the size to ensure that your website is mobile-friendly.
- Improve site loading time
In a world where everything is fast-paced, users do not have the time or patience to stay on a site that has poor loading time. This will eventually lead to higher bounce rates and impact revenue in the long run. Analyze site page speed with the Google Page Insight tool and get in touch with a reliable website development agency to solve poor site load time.
- Use a CDN
Content Delivery Network refers to a network of servers located across the globe. When one uses CDN for WordPress, users visiting the site will acquire files to render websites on their browsers from the nearest CDN node. This reduces load times and hosting bandwidth cost.
- Enable Google Accelerated Mobile Pages
Google’s Accelerated Mobile Pages (AMP) aids in creating a seamless mobile-friendly experience by enabling web pages to run better on mobile devices. PageSpeed is a critical ranking benchmark in Google. AMP speeds up web pages for mobile devices thereby enhancing the overall experience
The increased usage of smartphones will only mean more mobile users in the future will access websites and make critical purchase decisions and so it is a smart choice to optimize your website for mobile and keep it as user-friendly as possible.
Reach out to us for end-to-end optimization of your website. Our seasoned team of website developers can seamlessly get your website optimized for mobile so that you rest assured that your website is powered for performance.